DMI Track – eCommerce

What's Included

Become familiar with eCommerce principles and best practices, the short course is delivered through a blend of readings, case studies and useful toolkits.

What’s included:
– 16 Hours self-paced learning
– 5 Interactive Modules
– Associate Level Certification
– FREE DMI Membership included
– Practical Toolkits and Templates

What you will learn:
– Module 1 – Websites and UX
– Module 2 – SEM and Sales Channels
– Module 3 – Awareness & Consideration Channels
– Module 4 – Social Commerce and eCommerce Tactics
– Module 5 – Using Omnichannel and CRO to Improve the CX

Which skills and competencies you will gain:
– Principles of UX
– eCommerce
– Inbound and Outbound Channels
– Agile Thinking
– Customer Experience
– Conversion Optimization