{"id":3448,"date":"2024-05-13T07:27:51","date_gmt":"2024-05-13T07:27:51","guid":{"rendered":"https:\/\/www.morganintl.com\/?p=3448"},"modified":"2024-05-13T07:27:56","modified_gmt":"2024-05-13T07:27:56","slug":"empowering-old-school-marketers-to-thrive-in-todays-market","status":"publish","type":"blog","link":"https:\/\/www.morganintl.com\/en\/blog\/empowering-old-school-marketers-to-thrive-in-todays-market","title":{"rendered":"Empowering &#8216;Old School&#8217; Marketers to Thrive in Today&#8217;s Market"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\" id=\"h-recognizing-the-need-for-change\"><strong>Recognizing the Need for Change<\/strong><\/h2>\n\n\n\n<p>Traditionally, marketing may have relied on methods that served well in the past. However, the digital transformation has brought about a seismic shift, demanding a new set of skills and knowledge from marketers. To thrive in this digital-first era, marketing leaders are emphasizing the importance of ongoing education. As the Director of Marketing, Transportation &amp; Logistics, United States, states, &#8220;I insist on getting &#8216;old school&#8217; folks on board to continue their digital marketing education on a yearly basis with certifications in this area.&#8221;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-the-certified-digital-marketing-professional-cdmp-advantage\">The Certified Digital Marketing Professional (CDMP) Advantage<\/h2>\n\n\n\n<p>According to research findings from DMI, the advantages of the CDMP certification are not just anecdotal; they are backed by solid statistics:<\/p>\n\n\n\n<p><strong>Comprehensive Skill Development:<\/strong> Did you know? 79% of CDMP graduates believe the certification boosts their job prospects or chances of promotion.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/www.morganintl.com\/wp-content\/uploads\/2024\/04\/1.jpg\" alt=\"what does CDMP certification cover \" class=\"wp-image-3474\" style=\"width:492px;height:auto\" srcset=\"https:\/\/www.morganintl.com\/wp-content\/uploads\/2024\/04\/1.jpg 1024w, https:\/\/www.morganintl.com\/wp-content\/uploads\/2024\/04\/1-300x225.jpg 300w, https:\/\/www.morganintl.com\/wp-content\/uploads\/2024\/04\/1-150x113.jpg 150w, https:\/\/www.morganintl.com\/wp-content\/uploads\/2024\/04\/1-768x576.jpg 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<p><strong>Industry Recognition and Credibility:<\/strong> 91% of employers value professional or industry certifications when hiring or promoting.<br>CDMP certification demonstrates a marketer&#8217;s expertise and enhances their credibility, making them more marketable in the job market.<\/p>\n\n\n\n<p><strong>Career Advancement Opportunities:<\/strong> 62% of CDMP graduates who received a salary boost attribute it to their certification.<br>The CDMP certification opens doors to a myriad of career opportunities in the digital marketing field. Whether securing a new job, earning a promotion, or transitioning into a new industry, it equips marketers with the skills and credentials needed to succeed.<\/p>\n\n\n\n<p>To explore the advantages of CDMP in more detail, <a href=\"https:\/\/digitalmarketinginstitute.com\/resources\/ebooks\/what-are-the-benefits-of-a-digital-marketing-certification-to-marketers-employers-educators\"><strong><span style=\"text-decoration: underline\">click here<\/span><\/strong><\/a>. <\/p>\n\n\n\n<p><em>\u201cMohamoud Ahmed: I&#8217;m proud for passing the CDMP exam. Thanks to it, I can capitalize on many career opportunities in the exciting field of digital marketing. A great part of the credit must go to Morgan International&#8217;s program advisors, qualified trainers along with offered course material for making my CDMP journey smooth.\u201d<\/em><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-to-sum-it-up\"><strong>To Sum It Up:<\/strong><\/h2>\n\n\n\n<p>As marketing continues to evolve in the digital age, ongoing education and upskilling are essential for marketers of all backgrounds. Embrace the change, seize the opportunity to learn, adapt, and position yourself as a leader in the digital marketing landscape with the CDMP certification.<\/p>\n\n\n\n<p>Don&#8217;t let digital transformation pass you by! Embrace the change and position yourself as a leader in the digital marketing landscape with CDMP certification from Morgan International.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background wp-element-button\" href=\"https:\/\/www.morganintl.com\/program\/cdmp\/#consultation\" style=\"background-color:#009cde\"><strong>Sign up for a free consultation now!<\/strong><\/a><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>In today&#8217;s fast-paced digital world, marketers are constantly challenged to adapt new technologies and trends to stay relevant.<br \/>\nAccording to a study done by DMI: across industries, all marketers reported a significant shortage in digital skills.<\/p>\n","protected":false},"author":17,"featured_media":3610,"template":"","meta":{"hero_background_image":0},"categories":[315],"tags":[],"class_list":["post-3448","blog","type-blog","status-publish","has-post-thumbnail","hentry","category-digital-marketing"],"authorship":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Empowering &#039;Old School&#039; Marketers to Thrive in Today&#039;s Market<\/title>\n<meta name=\"description\" content=\"Let\u2019s explore how marketers can effectively navigate the digital revolution and excel in their roles with the help of CDMP certification.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.morganintl.com\/en\/blog\/empowering-old-school-marketers-to-thrive-in-todays-market\" \/>\n<meta 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