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7 Effective Ways to Generate Leads

Posted on October 18, 2018 1:26 pm;

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Growing businesses need to do two important things. They need to keep their current customers happy, while also generating new leads. Generating new leads can be time-consuming and challenging, but luckily, with the developments in technology, the task of generating leads is easier than ever before. These are just some of the best ways to generate leads this year.


  • Growbots

This is an AI-based platform, which helps businesses to generate leads by doing the outreach for them. With the use of Growbots, businesses can focus on speaking directly to customers to gain business, rather than trying to find the right contacts. This not only saves the business money but also frees up time to focus on other projects.


  • Clearbit

Another useful tool for generating leads is Clearbit, which offers similar capabilities as Growbots. With Clearbit, the manual research is taken off your hands, which leaves you time to speak to potential customers, rather than trying to generate leads. The data held is refreshed after 30 days, so you know it is always up-to-date.


  • Qualaroo

It might not be used in this way often, but Qualaroo can also be useful for lead generation. Qualaroo allows businesses to communicate with their customers through a mini customer survey. Businesses can generate leads with this tool by asking customers if they want to arrange a call or further communication via email.


  • Hubspot sales

This tool can be used for lead generation, as it enables you to find out when your emails are opened. You will know when the best time is to contact potential customers and this can greatly improve your sales.


  • MailChimp

MailChimp is an email marketing tool which has been around for quite some time and the popularity of this for lead generation looks set to continue. You can easily build your email using a drag and drop feature and you can send out a bulk volume of emails for free each month.


  • Drift

Another way to generate leads is by using a live chat app such as Drift, which will allow your visitors to chat directly to a member of your team. This can be useful for generating leads as it can help you turn your visitors into paying customers. You can use Drift for free or pay a subscription if you want to increase your contacts.


  • LinkedIn Sales Navigator

There are more than 3 million LinkedIn users in the UAE and 2.5 million in Saudi Arabia. LinkedIn is a great platform for gathering contacts and the LinkedIn Sales Navigator is even more useful. With this tool, you can use the advanced search filter to find prospects and gain more detailed information on your prospects. It can be a great way to save time, as well as gaining useful leads for your business.


Why not try our digital marketing certifications, if you’d like to learn more about generating leads and improving your knowledge of digital marketing in general.

You can also contact our program advisors via this link for better assistance.


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